Webinar Tools For A Successful Webinar
If you would like to host a webinar, there are a few webinar tools you will need to be professional and effective.
Start planning your presentation by creating a webinar set-up sheet. On this sheet, list out the following:
- your webinar OBJECTIVE (sales, a phone appointment, education?)
- your webinar TITLE (this should be benefit driven)
- what you plan to COVER on your webinar
- “your STORY” (credentials or how you had the same problem and overcame it)
- CASE STUDIES (real-life examples of how you, or others you have helped, have been successful with your product or services)
- EDUCATION (This is when you can give them some of your best tips and tricks for their business.)
- ROAD BLOCKS to success (obstacles that will keep them from solving the problem)
- CALL TO ACTION (This is where you encourage them to act on what you’ve shown them. Go to your website, buy your product or service, or call for an appointment.)
Another webinar tool is a powerpoint template for your webinar ppt. Creating a webinar ppt is easy if you include these items:
-background graphic – Create or have someone else create an appealing, memorable graphic that communicates the message of your webinar. Use it as the background graphic on your master slide.
- your picture – Again on the master slide, insert your picture in the top left corner so that people can identify with you as a person. It also helps the audience to link a face with your voice.
- bullet points that show when you mouse click – Use the “custom animations” feature in Powerpoint and make each line appear upon mouse click in the master slide.
- call to action url – In the master view, add a url at the top so that the “call to action” is available on each slide. The call to action should lead to a web site where your audience can take an action (buy button, phone number to call, email option form, etc.)
Finally, to set up your webinar, you’ll need these tools:
- webinar hosting – A webinar hosting account lets you present your audio and video to hundreds of people at the same time. A few webinar hosting companies include: GoToWebinar, Manexa, Omnovia, Web Ex and Adobe Connect
-a web page for registration – Your webinar hosting company will likely provide you with a registration page, but I recommend creating your own. Remember to sell your webinar by showing your potential customers what is in it for them. This is known as being “benefit driven.”
- autoresponder – You want to remind them of the upcoming webinar (even after they register). And you definitely want to follow up with them AFTER the webinar with your call to action.
So those are the essential webinar tools. Give them careful thought, set them up, and you will likely see HUGE results.
Stephen Beck is an expert at teaching individuals and small businesses how to increase their sales using webinars! He invites you to an amazing FREE weekly webinar to hear about webinar tools to set up your webinar! Hurry, these fill up quickly! Lock in your spot here: http://www.WildlyWealthyWebinars.com.
Posted on March 10, 2010
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